Barney, J. B., & Hesterly, W. S. (2012). Strategic management and competitive advantage: Concepts and cases (4th ed.). Boston: Pearson.


Barney Jay Strategic Management and Competitive Advantage


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Table of Contents
PART 1: THE TOOLS OF STRATEGIC ANALYSIS
Chapter 1: What Is Strategy and the Strategic Management Process?
Chapter 2: Evaluating a Firm’s External Environment
Chapter 3: Evaluating a Firm’s Internal Capabilities

PART 2: BUSINESS-LEVEL STRATEGIES
Chapter 4: Cost Leadership
Chapter 5: Product Differentiation

PART 3: CORPORATE STRATEGIES
Chapter 6: Vertical Integration
Chapter 7: Corporate Diversification
Chapter 8: Organizing to Implement Corporate Diversification
Chapter 9: Strategic Alliances
Chapter 10: Mergers and Acquisitions
Chapter 11: International Strategy


کتاب بعد: مبانی مدیریت استراتژیک هیل و جونز 2012